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blog.google products › marketingplatform › analytics › whats-new-in-app-web-properties

What’s new in App + Web properties

This July we announced a new property type in Google Analytics that helps you measure across both your app and website in one place. The new App + Web property helps you better understand your customers’ journeys across platforms so you...

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blog.google products › marketingplatform › analytics › new-predictive-capabilities-google-analytics

New predictive capabilities in Google Analytics

Introducing predictive capabilities in the App + Web property in Google Analytics. Use predictive metrics to build audiences you can later reach in Google Ads or to do further analysis in the Analysis module.

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blog.google around-the-globe › google-europe › united-kingdom › how-ai-could-make-self-healing-roads-a-reality

How AI could make “self-healing” roads a reality

Researchers have developed a self-healing asphalt using biomass and Google Cloud’s AI that can repair its own cracks. This innovation aims to solve the UK's pothole problem by creating more durable and sustainable roads.

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